Tuesday, November 26, 2019

Exam Quotes That Will Make You Study Hard

Exam Quotes That Will Make You Study Hard It’s almost test time so you’re online searching for exam quotes that will inspire and motivate you to charge forward and secure your destiny! Well, we have got a treat for you. In this article we’ll look at 10 of the best exam quotes you’re likely to enjoy. â€Å"Strength of mind is exercise, not rest.† – Alexander Pope Alexander makes a great point. You can’t procrastinate yourself into an above average grade. At least most of us can’t. It’s about working hard, studying hard, getting the grades we need and then partying hard! â€Å"I was probably more scared of my high school exams than I was of the Oscars. At the time you think its everything and if you dont do well, your lifes over. Opportunities are gone. So the more you do it, the less the fear is present.† – Hugh Jackman Who can argue with The Wolverine? He provides a bit of perspective here. After the first time you put in the effort and ace that exam, the easier it tends to get. There’s less and less of the anxiety around to side-track or derail you. â€Å"If you love what you do, you will never work another day in your life.† – Confucius It’s true, if you’re in love with the subject matter then the studying is a pleasure. As such, passing exams is mere formality. It’s not work! It’s not studying, it’s doing and learning about what’s already of great interest. Even when the subject is boring or challenging, a slight change of attitude can make a huge difference. â€Å"A professional writer is an amateur who didn’t quit.† – Richard Bach When you’re in the right major, you see with a bigger perspective. Regardless of what you get on the exam coming up, you’ll take it again if you have to. If you get a low grade, you’ll get it to an A no matter what! â€Å"Doubt whom you will, but never doubt yourself.† – Christian Nestell Bovee Make sure that by the time you go take the exam you’re prepared and confident. You should have erased all doubt in your mind. There should be no question that you’ll pass. â€Å"People often say motivation doesn’t last. Well neither does bathing. That’s why we recommend it daily.† – Zig Ziglar Don’t just try to inspire and motivate yourself on the morning of an exam. Instead, make it a regular habit in your life that translates into everything you think, say and do. Be an inspired person. â€Å"There is no end to education. It is not that you read a book, pass an examination, and finish with education. The whole of life, from the moment you are born to the moment you die, is a process of learning.† Jiddu Krishnamurti This is more perspective that many students lack. They look at their college lives through the lens of one test at a time and miss the bigger picture. Is this test a life changer? Does this test rule your destiny? â€Å"Anger blows out the lamp of the mind. In the examination of a great and important question, everyone should be serene, slow-pulsed, and calm.† Charles J. Ingersoll Thank you Charles. Rather than gulping down coffee and stressing out, relax! Approach the problem at hand strategically rather than a scattered mess. Don’t get frustrated and angry. Instead, just get more focused and you’ll do fine. â€Å"Recipe for success: Study while others are sleeping; work while others are loafing; prepare while others are playing; and dream while others are wishing.† William A. Ward College is temporary. Within no time; within the blink of an eye you’ll be graduated and out in the â€Å"real† world looking for a way to pay the rent, survive and build a life for yourself. With that in mind you should be taking another look at this gem exam quote from Mr. Ward. â€Å"Success is the sum of small efforts, repeated day in and day out.† Robert Collier Each little thing you do helps. Every time you crack open that book and devote a few hour to reading you’re crafting a sharper mind. Every time you decide to go to class and take good notes you’re building a brighter future. Every test you ace and put under your belt is preparing you for more success in life. Now it’s your turn. Do you have any personal sayings or affirmations that help you get in the right state of mind for an exam? Oftentimes it’s our own personal quotes that get us by, but the ones above do help at times. But seriously, share your personal sayings and quotes with others because they can be incredibly powerful and helpful to others that are facing the music.

Saturday, November 23, 2019

How to Preserve a Carved Halloween Jack-o-Lantern

How to Preserve a Carved Halloween Jack-o-Lantern Your carved pumpkin or Halloween jack-o-lantern doesnt have to rot or mold before Halloween! Here is how to use chemistry to preserve a jack-o-lantern so that it will last for weeks instead of days. How to Preserve a Carved Pumpkin Mix up a preservative solution for your carved pumpkin consisting of 2 teaspoons of household bleach per gallon of water.Fill a sink, bucket, or tub with enough of the bleach solution to totally immerse the carved jack-o-lantern. Place the jack-o-lantern in the bleach mixture right after you have finished carving it. Soak the carved pumpkin for 8 hours or overnight.Remove the pumpkin from the liquid and allow it to air dry. Spray the pumpkin inside and outside with a commercial pumpkin preservative or use your own mixture, consisting of 1 teaspoon of bleach in water. Spray the pumpkin once daily, to prevent the growth of bacteria and mold.Smear petroleum jelly on all of the cut surfaces of the pumpkin. This will prevent the pumpkin from drying out and getting that puckered, shriveled look.Protect the  jack-o-lantern  from sun or rain, since one will dry the pumpkin out, while the other will promote the growth of mold. If possible, refrigerate your jack-o-lantern when its not in u se. How Pumpkin Preservation Works Bleach is dilute sodium hypochlorite, an oxidizer that kills microorganisms that decay the pumpkin, including mold, fungi, and bacteria. You need to reapply it because it loses its effectiveness fairly quickly. The petroleum jelly locks in moisture so the jack-o-lantern doesnt get dehydrated. Now that you know how to keep it fresh, make a science Halloween jack-o-lantern. More Tips to Preserve Pumpkins Another way to make a pumpkin last is to simply wait until its closer to Halloween to carve it. One idea is to mark the carving for the big event, but not actually cut it. Then coat the entire pumpkin except the areas to be carved with glow-in-the-dark paint. This gives you a glowing pumpkin with dark areas where the carving will go.While bleach reacts with air so that it needs to be reapplied, you can get lasting protection against critters and mold by treating a carved pumpkin with borax. You can either sprinkle borax powder around the interior of the jack-o-lantern and the carved surfaces or you can dip the pumpkin in a solution of borax in water.If youre concerned about the potential toxicity of bleach or borax (or simply dont have them), you can deter rotting and mold using salt. It doesnt matter whether you use table salt or road salt. You can either soak the pumpkin in brine (saturated saline solution) or else rub salt into the cut surfaces and interior of the jack-o-lantern. Again, you can seal the pumpkin with petroleum jelly to keep it from shriveling up. Salt prevents rot by dehydrating cells. While salt is a better preservative, sugar also dehydrates cells. The same techniques used for salt may also be applied to sugar.Another good tip is to use care when selecting your pumpkin. If you can, try to select a pumpkin that is fresh and firm. A freshly cut pumpkin wont have a shriveled stem or soft spots anywhere on the fruit. You have a much better chance of keeping a pumpkin until Halloween if it doesnt have an established colony of bacteria and mold.When you carve the pumpkin, clean the inside as well as possible. If you leave any strings or seeds, youre  providing extra surface area for microbial growth. Its easier to keep a smooth surface clean than a rough one. Fact Facts While a pumpkin may last weeks or months without rotting, once you carve it, the exposed flesh is susceptible to rot.Decay can be minimized by applying a disinfectant or preservative, such as bleach, salt, or sugar.A carved pumpkin can be sealed with oil or petroleum jelly to lock in moisture and minimize puckering.Its important to keep a carved pumpkin cool when its not in use. Increasing the temperature basically incubates mold and bacteria.

Thursday, November 21, 2019

A holistic health approach Assignment Example | Topics and Well Written Essays - 3000 words

A holistic health approach - Assignment Example Throughout the world, the incidence and prevalence of childhood obesity is increasing. The phenomenon to childhood overweight and obesity is a growingly serious public health concern, and despite advancement in knowledge about these conditions, definite biomedical interventions have failed to achieve any success in controlling these potentially morbid conditions which have proven serious health consequences in the adult health profiles. This has been reflected in trebling of the prevalence of these conditions in the last 20 years, and many children are affected with the negative health consequences of obesity. The prevention of childhood obesity is an active research area. It is now clear that management and prevention of childhood obesity is a problem that would need a strategic focus. Intervention through community programs have been suggested as important means. The childhood obesity research summit indicates the need to investigate the ways obesity intersects with the health care system. It has also been suggested that there is a need for focus on ongoing research and public health policy initiatives. The intervention at the family life course approach is an option; however, the exact interventions are not known, since the theoretical backgrounds of the etiology of childhood obesity are not distinctly and specifically known. Research investigating the pathophysiological parameters may serve as information to design interventions. They indicate that there may be three perspectives, the epidemiological, pathological, or homeostatic or energy balance perspectives. All interventions thus should be directed to control these factors. Control of current overweight in children at a behavioral level and sustained behavioral changes and their promotions would lead to reduction of excess fat and would thus reduce the risks of future disease. Need to Pursue the Research The most successful approaches to weight management in childhood have been indicated to be comprehensive interventions involving behavior management in relation to diet and physical activity, which have implications in long-term weight control and overall health status. The clinical trials that have investigated these approaches and interventions are limited in their abilities to determine the relative efficacies of individual strategies. The basic fact is that there exists an imbalance between intake of energy and expenditure. For example dietary pattern, addiction to television, tendency to have sedentary lifestyles, and an overall paucity of physical activities play key roles in creating these imbalances and thus represent an opportunity for intervention in a holistic fashion. If such interventions are applicable in the home environment, it would be most ideal. Therefore, a research is indicated and due which is being proposed here which would investigate the role of holistic fami ly-oriented treatment in reducing pediatric obesity. The Research Question What is the role of holis

Tuesday, November 19, 2019

Are there enough initiatives currently running to develop respect to Essay

Are there enough initiatives currently running to develop respect to UK football officials - Essay Example gments and the types of belief that give rise to hatred and intolerance (Bodin, et al , 2005, p.163) Commonwealth of Australia (2008) once stated that â€Å"— it (sport) helps to build social cohesion that binds families, communities, regions and the nation. No other facet of our culture has the capacity to bring together so many different streams --- breaks barriers and unites those who have nothing else in common’(Hoye et al, 2009, p.225). These among the few are benefits of sports events inspiring younger generation to achieve excellence in their field. But the present day sports is more than a sport which displays on field violence by the player between team, indiscipline behavior, breaking the rules of the games, cheating which are all part of the game for winning cause. As mentioned earlier, sports benefit the society with positive inspiration but also spoil the society with the players on field behavior. It is further stated that in professional team sports with a high public profile, including association football (soccer), disciplinary transgressions by players and sanctions that are taken by referees provide a rich source of subject material for debate among pundits, journalists and the general public. The action of players and referees in UK football are keenly and intensely scrutinized in the modern day game in the event of foul play which is followed by referee’s action that in turn creates situation between players and referees, wherein players disrespect the decision of on-field referees (Dawson et al, 2007). This is paper attempts to discuss the issues of football players on field behavior and behavior towards football officials in the United Kingdom. Sources of disrespect against football officials World may think that only players are the one who disrespect the referees for their action and results thereupon. But, Jez Moxey, Wolves Chief Executive states that premier leagues ‘big clubs’ and their players disr espect referees and think that they are above the rules and called for players to be booked for disrespect against football officials. He further added that ‘it is outrageous for a player to turn his back on a referee when he’s being booked and for players, who later gang up on officials (BBC, 2011). Not only players, there are incidence when managers or owners of the club have shown disrespect towards match officials or referees for their action on the field. Manchester United Owner, Alex Ferguson was banned for five matches for post match criticism of referees by the FA. Aresene Wenger, Arsenal manager was also not spared from making comments about officials (Reuters, 2011). However, it is reported that Alex Ferguson has been abusing referees not for the first time, and has a long history of abusing match officials. The football association mentioned that assaults on match officials and referees have gone by 25% and attacks on match officia

Sunday, November 17, 2019

Auto World Inc Essay Example for Free

Auto World Inc Essay Auto World Inc. (AWI) is a leading automotive retail and service chain. They have many operating segments comprised of two different centers 10 miles apart from each other. Pit Stop Centers (PSC) offer service labor, installed merchandise, and tires while their Auto Boyz Centers (ABC) sells automotive merchandise. AWI has a plan to close their operating segment PSC to change their current operating structure to improve and efficiently deliver retail products and automotive services by providing their customers with a ‘one stop’ shopping for ‘do-it-yourself’ retail customers and ‘do-it-for-me’ customers† (PSC Case). AWI expects this change to enhance their ability to increase market share, improve sales, and company earnings. This change in restructuring will have an effect on current earnings and will need to be reported properly in their 2007 Income Statement. AWI must report this continuing activity properly under US Generally Accepted Accounting Principles (GAAP). The FASB Accounting Standards Codification (ASC), commonly known as GAAP has specific standards that must be followed in order to classify the disposal of an entity as discontinued or continues operation of a component of an entity. Under the guidance of numerous ASC’s, AWI does not meet the two conditions to report their PSC closures as discontinued operations. The criteria used, assessment period, presentation, and disclosure for this retail company will be explained in detail when applying proper GAAP. A component of an entity comprises operations and cash flows that can be clearly distinguished, operationally and for financial reporting purposes, from the rest of the entity; it may be a reportable segment or an operating segment, a reporting unit, a subsidiary, or an asset group in which Auto World determined correctly under the first requirement that the PSC met the definition of a â€Å"component of an entity† (ASC 205-20-20). The two conditions for reporting the disposed transaction as discontinued operations are: The results of operations of a component of an entity that either has been disposed of or is classified as held for sale under the requirements of paragraph 360-10-45-9, shall be reported in discontinued operations in accordance with paragraph 205-20-45-3 if both of the following conditions are met: 1. The operations and cash flows of the component have been (or will be) eliminated from the ongoing operations of the entity as a result of the disposal transaction. 2. The entity will not have any significant continuing involvement in the operations of the component after the disposal transaction (ASC 205-20-45-1). Several steps below will be used to explain why the disposal of the PSC stores should be considered a continuation of operations rather than discontinue of operations (ASC 205-20-55-3). These three steps along with their respective answers are also depicted in a flow chart (see Appendix A). Step one asks are continuing cash flows expected to be generated by the ongoing entity? Yes, the continuing cash flows are being generated by ABC from transactions with customers from PSC. Step two asks if the continuing cash flows result from a migration or continuation of activities. The continuing cash flows are the result of a migration from the closed PSC’s to the â€Å"one stop† ABC. ABC sells products similar to those sold in the closed retail stores. After the closure of the Pit Stop Centers, Auto World estimates that there will be continuing cash flows from the sale of automotive services and tires by the ongoing ABC’s of approximately $600 million. Auto World estimates that the Pit Stop Centers would have generated approximately $700 million of sales absent the disposal transaction (PSC Case). Step three asks if the continuing cash flows are significant. Yes, the ongoing ABC estimates the continuing cash inflows will approximate 86 percent (see Appendix B) of that would have been generated by PSC’s absent the disposal transaction. AWI is expecting these actions to generate significant cash flow in 2007 and to increase free cash flow in 2008. AWI is also expecting to yield improvements in operating earnings of approximately $58 million in 2008 to be significant leading to the classification as a discontinued operation to be inappropriate (ASC 205-20-55-70). Since stakeholders rely on financial statements to base their decisions and to project future cash flows, current information presented must be accurate under GAAP Under the second requirement, one issue I have identified is the intentions of management’s decisions to improve their company’s net earnings. The professional literature I relied on are these two statements, â€Å"the actions we are announcing today will further enhance our ability to increase market share and improve sales and earnings at our company† and â€Å"in this regard, we remain committed to the automotive business and we expect to deliver significant additional profitable growth† were made by Mr. Bobby, chairman and chief executive officer. When considering the use and disclosure of restructuring charges, depending on the industry, there should not be re-occurring â€Å"restructuring cost† line item on the Income Statement year after year. Closing the PSC stores as of the second quarter in June 2007 is an event taking place in 2007 which can happen only once. If management continues to show this type of special/unusual charge in future periods, the question of integrity should be raised. Management does not want to give off the impression of possibly smoothing earnings by using restructuring charges. â€Å"Once a decision to restructure is made, GAAP requires companies to estimate the future costs they expect to incur to carry out the restructuring for such things as plant closings (AWI currently estimates it will incur restructuring and other charges totaling $52 million pre-tax). These estimated restructuring costs are then charged to an expense account with an offsetting credit to a liability account (Restructuring reserve) in the current period† (Revsine, pg 155). In developing my recommendation and conclusion for resolving this issue, management should make a foot note explaining these changes which will allow stakeholders to make better decisions. The new re-structured ABC will continue to sell automotive parts that were previously sold through the PSC’s, and under the ASC, PSC store closures are not considered and cannot be reported as a discontinued operation in AWI’s second quarter financial statements. The continuing cash flows are being generated by ABC from transactions with customers from PSC, given by the level of significance of 86 percent for this continuing cash flow subsequent to the disposal transaction.

Thursday, November 14, 2019

Moulin Rouge and the Disneyfication of the Avant Garde :: Movie Film Essays

Moulin Rouge and the Disneyfication of the Avant Garde At best Moulin Rouge is a lot of fun. At worst it represents the erasure of history. Moulin Rouge is set in the Paris of 1900--at least ostensibly it is. The actual Paris of 1900 is the Paris of Satie, the Paris of Ravel, of Debussy. The actual Paris of 1900 is the Paris of Matisse, and at least for part of the year, the Paris of Picasso. This is very fertile ground for a love story, a musical, anything, really. Puccini found it good enough for La boheme, after all. What we get in Moulin Rouge, though, is a Paris of 1900 filtered through the myopia of late 20th Century pop culture, especially pop music. We get an anachronistic melange of Madonna and Elton John, of Nirvana and Olivia Newton John. In other words, it isn’t the Paris of 1900. It isn’t even close. Granted, Henri Toulouse-Lautrec shows up as a supporting character and there is, in the film, a nightclub called Moulin Rouge from which the film cribs its title. But other than that, and the ubiquitous absinthe, there’s not much Parisy about Moulin Rouge the movie, much less Paris, 1900. The character of Toulouse-Lautrec speaks vaguely of the â€Å"Bohemian Revolution† but only long enough for the film to make fun of it, and never in enough detail for either a credible manifesto or a credible satire. And, of course, it has to be advocated by Toulouse-Lautrec because Hollywood still thinks dwarves are funny, especially dwarves with lisps. So why does so little of the real Paris of 1900 appear in this film? I have my suspicions that to use, say the music of Erik Satie, would have been too â€Å"challenging† for contemporary audiences. It may have been deemed out of the target demographic of the film, probably â€Å"indie† movie buffs in the 19-30 range whose introduction to the avant-garde was Trainspotting. A movie about a writer in Paris that actually dealt with other writers who were really there, other artists who didn’t have the luck to be born lisping dwarves, would never have been made. I mean, who would go to see it? Old people? The problem, of course, with always making things people can â€Å"relate† to, is that in constantly recycling what we know, we fail to ever learn or be challenged by anything new, even if that thing, new to our experience, is past history.

Tuesday, November 12, 2019

Organising people to achieve objectives Essay

Organising people to achieve objectives Within our company of facilities management, most of the day to day running is based around organising and delegating tasks to our supply chain. This takes a lot of different considerations as to who we send the tasks to. All of our suppliers are vetted thoroughly through our system before any works can be issued to them. Not only do they have to have the necessary legal information available i.e. insurances etc. but we also have to vet their engineers. We have to ensure they are all CRB check. (Criminal Records Bureau) However, there is also other elements of information we require from them to assist us within day to day running. Suppliers have to identify within their initial registration what disciplines they are able to cover showing that they have engineers with the associated skill sets, qualifications etc. They also have to identify which regions within the country they have coverage for. Once the suppliers have completed their registration form (Please see example attached in appendix) it is sent to a director for approval. Once approved, the supplier will be set up on our system. We as a company then have to ensure that all of the helpdesk staff know exactly what suppliers are on our books, what disciplines they cover and what areas in the country they cover. A client will send a task through  to the helpdesk. This can be via phone, email or portal. A helpdesk member of staff is then expected to ascertain what discipline the task should be logged under and also decide what priority the job should go on. Once this is complete, they then have to send the task to a supplier. This is where the information from the supplier’s registration shows its importance. The helpdesk member would have identified, when logging the task, what the discipline is and what region the site is in. They can then filter through the suppliers to see which is most capable of completing the work satisfactory. Therefore it is extremely important that we make effective and efficient use of the registrations, to ensure we get the task complete effectively through organising and delegating to the suppliers. One technique used to schedule and allocate work to suppliers is our PPM planner. (Planned preventative maintenance programme) This planner is set up for every client to ensure that any assets within the buildings that we look after are registered and maintained on a schedule. This includes compliance items. (Please see example attached in the appendix) When planning these works, we have to identify which supplier is appropriate to be assigned to carry out the works. For example: if we are planning in an annual fire extinguisher test, we need to ensure we use a su pplier who has demonstrated that they have engineers qualified to complete this test providing a compliance certificate where appropriate. This will apply across all disciplines within the planner. Human resources play a very important role within the company. They assure output and quality. They ensure that our any staffs put forward to be a potential candidate appears capable for the position following their curriculum Vitae. They will then identify training and development needs with the staff in the company. Later they will help to conduct appraisals and reviews. Human resources are able to work with KPI implementation within the staff. However, our HR will offer incentives too. Hr will ensure that we have key staff members capable of doing the positions above them. The reason this is important is if a staff member left who was highly dependable upon, we need someone who is capable of slipping in there to cover and so not to leave us exposed. At the same time, this shows that member of staff good promotion aspirations. Human resources are also responsible for protecting the company legally. Ensure that we are all up to date with compliance and legislation. However, it is important to remember  that HR are there to support the employe es as well as the company. Delegating to achieve objectives After supplying the training, recently I delegated the responsibility of a particular task to one of the helpdesk members. I emailed through the lift insurance reports for a client’s estate of 127 buildings. I asked the staff member to take the responsibility of thoroughly reading through the entire reports identifying any defects that have been highlighted. I then instructed the staff member to upload these documents to the assigned buildings. I then instructed them to extract the defects from the report and log them on the system assigning them to the lift supplier. At this time, I also attempted to empower this member of staff by explaining that this will be their responsibility from now on. I went on to explain that by reading these reports, she would learn to understand a bit about lifts and therefore would be able to assist account managers on lift project works. There are sometimes barriers to delegating within my organisation. One of the most common barriers I personally face is a self-imposed obstacle of â€Å"it is quicker and easier to do things myself† this obviously can also be deemed as â€Å"I do not completely trust my employees to get the job done to the expectation†. However, we do have many mechanisms to support delegation within our workplace. Our suppliers are required to sign a contract and SLA (Service level agreement) during the stage of registration. This supports our delegation, expectation to suppliers. To monitor the outcome of this, we conduct contractor/supplier reviews quarterly. We will discuss their SLA’s and KPI’s (Key performance indicator) at this meeting and if necessary, provide support to achieve their best. We also use a similar method for our staff members in the office. They are obviously presented with a contract which includes their job role expectations before the commencement of work. We conduct 6 monthly appraisals with staff to monitor their work. Feedback, recognition and reward techniques are all extremely effective within our workplace. When receiving feedback, normally it is generally very helpful and supported. We will always use good feedback and attempt to elaborate on it and action. Negative feedback can always be very useful also as it gives us areas to improve. We always try to give recognition to our employees where necessary as we have a good history of proving that this is a very  good motivational technique. Obviously by motivating the staff, we are more likely to get their best performance. This motivation also is apparent when using reward techniques. Reward techniques can be a variety of things for example: promotion, new responsibilities, financial rewards etc. All of these prove very effective within the workplace.

Sunday, November 10, 2019

About being a Police Officer Essay

If you are interested in becoming a police officer, you must be aware of how tough it is to get the job. You have to go through hard mental and physical screening and training, and for good reason. Police work is a noble career, but it can also be a difficult life. I choose this topic because I know much about it already but I want to learn more because I might end up being in Law Enforcement. Being a Police Officer is not as hard as it looks you having to be fit. To become a police officer, you must pass a fitness test, and you will be required to accomplish various fitness challenges at the police academy. It’s not all action all the time. You will need to write reports of what happened, and those reports must be accurate and detailed because they can be used as evidence in court. See more: Old Age Problem essay Crime won’t stop when you’re off duty. You may be called upon to assist with a situation at any time. However, these extra hours often come with overtime pay. The community’s safety is in your hands, and your work will not always be respected. You have to be able to tolerate people not trusting you because of the actions of other police officers, and you may find yourself rebuilding trust on a regular basis. Not only will you work on a daily basis with your partner, but you must also represent the police to the community. Your every action will be under scrutiny, either by your supervisor, your peers or the public at large. This is what I know before I start learning more about being a Police Officer.

Thursday, November 7, 2019

10 Words Derived from Scribe

10 Words Derived from Scribe 10 Words Derived from Scribe 10 Words Derived from Scribe By Mark Nichol Scribe, from the Latin term scribere, meaning â€Å"to write,† referred to a person who performed the responsibilities of an accountant, a secretary, or both but later denoted any writer. (Scrivener is a synonym from medieval Anglo-French.) The term is rarely used outside of historical contexts but occasionally appears as affected slang to refer to a professional author or writer; the same is true of its use as a verb to refer to the action of writing. Scribe is the basis of a select group of other words; here are ten such terms and their meanings, along with examples of their use in a sentence. (Note that each verb listed here can be converted to a noun by changing -scribe to -scription, as in prescribe/prescription.) 1. ascribe: attribute (literally, â€Å"write to†: â€Å"It is largely to this that we must ascribe the national conservatism and contempt for foreigners†) 2. circumscribe: constrict or surround, or define (literally, â€Å"draw around†: â€Å"To circumscribe the influence of the ruling favorites, he next suggested the formation of a cabinet council of six or eight ministers†) 3. conscribe: synonym for circumscribe or variant of conscript 4. describe: represent by drawing something or talking about it, or trace the outline of something (literally, â€Å"draw from†: â€Å"I can’t describe how helpless I felt†) 5. inscribe: write on something (literally, â€Å"write in†: â€Å"They would then inscribe a verse over the door of the house for protection†) 6. prescribe: make a rule, or tell someone to use a remedy or treatment (literally, â€Å"write before†: â€Å"The numerous fasts of the national church prescribe a fish diet†) 7. proscribe: prohibit (literally, â€Å"write for†: â€Å"When a legislature undertakes to proscribe the exercise of a citizen’s constitutional right to free speech, it acts lawlessly†) 8. subscribe: sign or support, or pay regularly for a publication or service (literally, â€Å"write beneath†: â€Å"Long ago, she had learned that many people didn’t subscribe to her morals†) 9. superscribe: write outside or on top of or over (literally, â€Å"write over†: â€Å"Kindly superscribe renewal on the envelope if you are sending it by post†) 10. transcribe: copy something written or write something spoken, or rewrite music for a different instrument or voice or in a different key (literally, â€Å"write across†: â€Å"She will transcribe the speech and send you a copy tomorrow†) Unsubscribe was a rarely used antonym for subscribe until after the advent of email; now, many companies and organizations have an unsubscribe option that enables the receiver to automatically halt the transmission of subsequent messages. The terms superscript and subscript, meanwhile, refer to small numbers, letters, or other characters (such as asterisks) set above or below the baseline of type as indicators of footnotes or in mathematical and scientific usage. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Vocabulary category, check our popular posts, or choose a related post below:Types of RhymeAwoken or Awakened?10 Varieties of Syntax to Improve Your Writing

Tuesday, November 5, 2019

When You Need Bigger Content Results With Unbounces Jennifer Pepper

When You Need Bigger Content Results With Unbounces Jennifer Pepper Content marketing is easy, right?! You just find a keyword, write a list post, rank #1 on Google, get tons of traffic, and crush your goals. It should be that easy, but the future of successful content marketing is changing. Now, the goal is to influence profitable customer action. Today, we’re talking to Jennifer Pepper, the marketing manager for content creation at Unbounce. She shares why it is more important than ever before to go beyond lifestyle or listicle content, to publish content that solves for intent, and to connect the dots for between your audience’s pain and your product offering. At Unbounce, Jennifer manages the production of content marketing initiatives and helps develop content strategy for the company’s marketing goals. Unbounce started blogging as a company before it even had a product. It started blogging to validate whether the problem it was trying to solve for marketers actually existed. The problem: Do people need to find a way to build dedicated landing pages without a developer or IT? Yes! Unbounce discovered that content and blogging was a great way to build a following by conveying authority and speaking in a way that resonated with marketers. Years ago, you could write content that stood out and drove traffic. However, rather than simply focusing on lifestyle, you needed to have a correlation between a product and lifestyle or journey to convert to sales. Many marketers realize that having so many channels, such as a blog, podcast, and ebooks, eventually do not produce results despite tons of effort. You need to create content that solves for intent and what the customer wants and needs. Unbounce centers on problem focus first vs. bringing a solution right away. What is the problem marketers are trying to solve? How do you meet them on the other end with the best answer on the Internet? By blogging first, Unbounce was able to help serve product development and validate assumptions through content. The process of connecting lifestyle to a core product involves what’s going to be the next growth channel in terms of content and focusing on fundamental questions and core problems. Learn to optimize the content you create. How do you know when it is time to pivot and change? At Unbounce, it reviewed net new traffic to a content channel and whether content attracted people and pushed them to a new trial start.   Ã‚   There was content that was driving traffic, but it was old. And the traffic was dipping because it was not ranking anymore. Do you invest further in a channel that is flatlining? Or, how do you go back to that content and refresh it to attract traffic and rank again? Keep cornerstone content fresh and relevant and at the top of search results. Does it still answer the core question? Would you click it from a search engine results page (SERP)? If not, make changes to the content. On the Web page, how quickly does it get to the core answer? If not fast enough, revise the content. Is the best experience on the Internet for this particular question best suited to a blog post or an online experience? Conduct keyword research to discover the intent of what people are looking for and refresh the content. Also, find and use synonyms that relate to your product and business. Unbounce uses a few tools that are handy to find relevant synonyms and conduct keyword research: Ahrefs and SEObook. It is important to pivot from lifestyle content to optimize for product intent because of how people are interacting with the Internet. Reach the right customers in the right ways to save time and money. Jennifer focuses on the customer journey through curriculums marketing as a form of education and way to nurture prospects into customers. It is about creating content that ranks through keyword research and curriculum through grouping keywords by intent. To put a curriculum together, ask yourself the following questions: What’s the best way to show this information online? What are customers hoping to find? Map out and determine calls to action for the customer’s journey.    Mature content by analyzing traffic drops on posts that used to perform well. Go back to the content to identify its intent and whether the content needs to be refreshed or offer something new. Perform keyword research to cover fundamentals. Are they the best experience on the Internet? ’s CEO and Founder Garrett Moon just published a book titled, 10X Marketing Formula, which discusses the content core what you do and what you talk about to create content that gains customers.    Links: Jennifer Pepper Unbounce Oli Gardner Rand Fishkin How to Diagnose SEO Traffic Drops Ahrefs and SEObook 10X Marketing Formula AMP on iTunes leave a review and send screenshot to podcast@.com If you liked today’s show, please subscribe on iTunes to The Actionable Content Marketing Podcast! The podcast is also available on SoundCloud, Stitcher, and Google Play. Quotes by Jennifer: â€Å"We were always creating more instead of looking to better merchandise messages and content that we’d already perfected and produced.† â€Å"Ask yourself have we covered the fundamentals, and second to that are they the best experience on the internet for those things? † â€Å"We started blogging as a company before we even had a productas a way of validating early on if the problem we were trying to solve for marketers actually existed.†

Sunday, November 3, 2019

Globalisation of Logistics Assignment Example | Topics and Well Written Essays - 3000 words

Globalisation of Logistics - Assignment Example By accessing such resources, businesses operating across nations find it easier to price their products and services at favorable prices enabling them to attract and sustain their market share. Additionally, this enables them open up their businesses to broad markers where people have disposable income to spend on various kinds of goods and services. In the wake of globalization, another important feature evident in business activities is increased communications technology, which has spread across different parts on the face of the earth. This has in fact allowed campaigns in international marketing to be effectively coordinated from domestic databases. The mobile phone technology and internet revolution has played an important role in opening new international industries to an endless potential for opportunity (Venkateswaran 2012, p. 78). It is important to realize that globalization has greatly influenced the manner in which people shop. Customers now have a wide potential of goods and services to choose from, having the ability to shop from any place on the globe, something that has produced huge dynamism in tastes and preferences. Following this development, multinational companies have been looking doe better global strategies they can use in creating and sustaining their market share. This paper examines the concept of creation of effective global strategies that these companies can use in the process of creating competitive advantages in the highly globalised business environment. In the wake of globalization, multinational enterprises are faced with the need to formulate and implement an effective global strategy they can rely on in doing business effectively across many countries on the globe (Frear, Metcalf & Alguire 1992, p. 9). These businesses have realized the advantage that comes with a strategy, which effectively correspond to the changing business

Friday, November 1, 2019

Issue Paper (Global warming) Essay Example | Topics and Well Written Essays - 1000 words

Issue Paper (Global warming) - Essay Example might be increases in the concentrations of unhealthy drinking water and air pollutions, changes in the rainfall patterns and other extreme events could lead to the spreading of some diseases. The effects of global warming may be summarized as follows, Heat waves always lead to cases of stroke and dehydration in our bodies and they form most of weather-related deaths. The menace of heat wave mostly affects the young, old adults and the poor more than it does to the able in the society (Leal 30). The rate and the magnitude of excessive events of precipitation are anticipated to increase in some specific locations as it happens in the harshness of tropical storms. The extreme events may lead to injuries and some extend deaths of the loved ones in the community (Scherer 45). The most vulnerable aspect to this type of climate condition is also the young, the old and those people with some medical conditions together with the poor in the society. There are also indirect effects of the condition to human life that may include the reduction in the availability of fresh water, interruptions of communication and transport networks. There might also be an increase in stomach and intestinal illnesses among the people affected and cases of mental health impacts like depression and post-traumatic disorders (Svensson 50). Changes that happen to the climate may accelerate the spread of some diseases. The disease-causing agents that are known as pathogens are transmittable through water, food, animals and insects too. Climate change affects these transmitters in one way or the other thus affecting an individuals life directly or indirectly (Scherer 78). An increase in temperature leads to increased cases of bacteria that are related to food poisoning because temperature accelerates the growth of bacteria. The resulting diseases may bring about gastrointestinal distress and in extreme cases death. Heavy downfalls and flooding may lead to overflows from sewage lines and